Tuesday 2 March 2010

Advertising


Web

Google - Website - Uses a budget that you set e.g. £1 per day - Pay per click
Banners - Hyperlink from other sites - usually have an agreement with other site owners to advertise on each other’s sites
Comparison websites - Uses a budget that you set e.g. £1 per day - Pay per click




Print

Yellow Pages - Display
- As well as a large range of sizes, these can include logos, typefaces, borders, illustrations and photography. The range of colour options create high impact - Full Process Colour Premium - £607.00
Quarter Column61mm x 64mm


e.g.




Magazines - Practical Photography Magazine or Digital Photo Magazine - 30mm x 33mm (3cm x 1 column) advert which can contain contact information with a background picture, or a larger 30mm x 70mm (3cm x 2 columns) along with an online listing. The listing is 4 rotating pictures, all contact details, a link to your website, and a 200 word blog about your company on the photo pages of our website
£65 + VAT per month per insertion for the 30x33 ad and £100 + VAT per month per insertion for the 30x70 ad.



Notice Boards (Hospitals, Shops, Supermarkets, etc) - Usually free but sometimes up to £1 per week
Billboards - To advertise in Blackburn - £507 to £758 depending on Location. Prices from http://www.signposter.com/

Business Cards - 250 for free at http://www.vistaprint.com/

Flyers - 100 for £10.99 from http://www.vistaprint.com/


Newspapers -





Other

Graphics on a Company Car (Vinyl Decals)
Car Door Magnets - 2 for £14.98 from vistaprint.com
Product Packaging
Free Merchandise (Pens - 50 for £75.99 from vistaprint.com, key rings - 50 for £63.74 from vistaprint.com, car window stickers - 50 for £50.49 from vistaprint.com, etc)

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